DON’T SEND A MAN TO DO A MACHINE’S JOB!
DOK-ING is an engineering powerhouse of heavy-duty robotics & autonomous systems. The company is an international market leader and has more than 80% of the market share in more than 40 countries globally. In the previous period, the company has grown by more than 230% and the company’s average salary has increased by up to 30%. The headquarters in the Croatian capital are spread over almost 20,000 m2 and, besides the Zagreb office, DOK-ING is incorporated on the following continents: North & South America, Europe, Africa & Asia. In more than 30 years of being in business, the company has been recognized for changing the industrial landscape with its innovative approach and has won many international “doing business and industrial” awards for innovations and technologies.
In a few words, by integrating its own innovations and new technologies, it develops and manufactures robotic and autonomous systems to protect human lives & property in dull, dirty and dangerous environments known to responders, primarily in Military Engineering, CBRNe & Emergency Response.
In order to continue setting trends and improving the industrial landscape in our niches, we are on a mission to further expand our team in Zagreb’s HQ with:
COMMUNICATION AND MARKETING MANAGER (m/f)
JOB DESCRIPTION:
- Develop and lead comprehensive marketing and communication strategies aimed at building distinct identities and strong market positioning
- Strategically plan and execute promotional initiatives, including presentations, trade shows, and campaigns, to enhance visibility and differentiate product portfolio.
- Manage and optimize media presence for group products and services, ensuring consistent and impactful brand communication across domestic and international markets.
- Create and implement visual and communication identities for each company, ensuring brand recognition and coherence across all channels and touchpoints.
- Analyze market trends and media activities to inform strategic decisions that strengthen brand reputation and influence.
- Develop annual marketing plans and budgets for promotional activities, aligned with the group’s long-term strategic goals.
- Oversee and coordinate all communication channels and external communications to maintain consistent messaging and reinforce brand positioning.
- Proactively monitor activities and provide strategic recommendations to enhance marketing and communication effectiveness.
- Take on strategic projects and initiatives as needed to support brand growth, differentiation, and market recognition.
REQUIREMENTS:
- Master's degree in Marketing, Communications, Jorunalism or a related field
- Proven experience (e.g. 5 years) in a marketing or communications management role
- Demonstrated experience in developing and implementing marketing strategies
- Strong understanding of digital marketing channels
- Excellent written and verbal communication skills
WHAT WE OFFER:
- The opportunity to work on challenging and innovative projects in field of the robotics & autonomous systems and waste energy
- Dynamic, open-minded and motivating work-life balance environment oriented towards knowledge sharing
- Ability to work with cutting-edge tools & technologies
- Ability to grow and learn through the systematic employee education system
- Attractive compensation package
- Supporting sports activities
- Additional health insurance
Apply for the job position and become an important part of #DOKINGforces.